Traditional Media
Law Firms have long seen the direct impact traditional media can have on their public visibility and presence. A holistic media strategy that blends both digital and traditional tactics is optimal to tackle your law firm’s lead generation needs.

Law Firm Traditional Media Services
Our team specializes in cultivating a custom media formula for your law firm, striving to ensure it’s consistently re-evaluated and always working for you. The best tactics for a law firm depend on an abundance of factors. This includes case types, target audience, geography, competitor landscapes and more. Our team specializes in collecting and analyzing demographic research, keeping up with new trends, and creating innovative ways to incorporate traditional media tactics to align marketing efforts with your law firm’s strategy.

Why Traditional Media Matters
✓ Create sustainable, long-lasting brand awareness in your community
✓ Connect with a local audience on a personal level
✓ When used in conjunction with digital marketing, traditional media can spark online digital engagement
✓ Establish credibility and a personal connection with prospective clients
Our Process
Our traditional marketing approach includes a full background audit of your firm. This includes your brand, types of cases, case history, types of leads, local area, target audience demographics and psychographics, and available vendors. Once research and plans have been created, we will work hand in hand with you for production and content creation. Élan takes pride in our marketing craftsmanship and our ability to curate the perfect blend of traditional tactics to help you achieve your marketing goals.

Industry Data
Research

Audience
Insights

Precise Platform
Selection

Creative
Development

Campaign
Launch

Test. Learn.
Improve.
When you work with Élan, you are not just working with another marketing vendor; Élan is an extension of your own company. The team’s personable and hands-on approach allows them to truly understand your marketing goals and how to achieve them. Élan has been a pleasure to work with from day one. They listen to clients and adapt to every change in circumstance. Élan’s flexibility is enormously helpful. They are able to scale campaigns up and down in real-time to work with a client’s ever-changing needs. Élan can also provide various forms of technology to help keep lines of communication open, provide increased campaign visibility, or track data in a new way that is custom to the client. The team at Élan has a creative edge that they continuously chase. The time, effort, and dedication that Élan has provided is immeasurable and we truly appreciate their efforts.
Bryane Hesnan - Legal Marketing & Case Flow Manager, Murphy Falcon Murphy
When I found Élan, I needed someone to take all of my ideas and lay them out exactly how they needed to be. Every single detail that was on my list was not only met but they also provided me with different options, every color scheme, and font I got to choose, every picture was carefully placed to color coordinate across my site and social channels, and they were so patient with me! I am so thankful to have met Jessica. My website and social media platforms are both now more than I could have ever dreamed of!
Jordan Perry
Game-changing is only the beginning of how we describe what Élan Legal Media is doing for marketers in the legal industry. As a partner, we’re seeing first-hand how they’re unlocking the massive potential for the legal industry to engage prospective clients with unrivaled insight, personalization, and real-time strategy. For too long, firms have had to market everywhere with the hopes of being in front of the right person at the right time. Now, with Élan Legal Media, firms can take control of their marketing efforts and have confidence that they’re engaging key audiences with targeted information at the most critical points in the decision-making process.
Mike Lewis - Co-Founder, Click 360
"Élan is a joy to work with! I don't have the training or skill set to know all about social media and advertising. This is where Élan has come in. They have been very patient with explaining things until we understand and going step by step so everything is clear. I feel reassured that Élan has the expertise to run a great advertising campaign for us and I can focus on leading a school. I love the partnership that we have. We highly recommend Élan Legal Media!"
Erika Sass
The team at Élan is always creative and innovative. They take the time to research and implement the particular digital tactics (or a mix of tactics) that will be most effective and cost-efficient for each of our projects. Élan brings a deep and cutting-edge understanding of the evolving landscape of digital marketing. They understand the context of the legal industry and of litigation as well. This combination makes them an extremely valuable partner. Their staff excels at all levels of digital marketing engagement. Whether we needed deep strategic thinking and innovation or relentless and efficient project execution, or something in between, Élan made it happen for us.
Mark Fellows - Principal, Dahl Administration
Let’s Talk About Marketing Your Firm.
Whether you have a question about pricing, services, culture or anything else, contact us today.