Reporting & Analytics
Successful marketing campaigns never end at lead acquisition. Proficient tracking and organized analytics are the foundation of a successful marketing strategy. Each media strategy includes a team dedicated to analyzing and interpreting marketing data to optimize your marketing campaigns and get the most out of every ad dollar.
Transparency when you need it most.
We offer a custom, comprehensive dashboard detailing Key Performance Indicators (KPIs) for each practice area across all platforms. The Dashboard also includes sections on A/B testing results and insights, retained lead demographic insights, platform performance, and practice area performance by platform. Clients will have exclusive, 24/7 access to the dashboard, allowing for complete visibility.
What can you learn from collecting and analyzing data?
✓ Always have a pulse on your marketing budget and where it’s being spent
✓ Better define your target audience for optimal ad performance
✓ Discover future prospects through trends in client data
✓ Distribute budget where it is most effective and profitable
How We Utilize Data
We take data seriously. Our proprietary tracking capabilities allow our team to truly act on the data we receive. With this data, we optimize for conversion for not only just leads, but retainable leads.